Dance, Design, and the Bianconeri
Juventus and adidas fuse football, fashion, and music culture with the LFSTLR 25/26 jersey – a design inspired by Italy’s vibrant dance scene. Built on a black and white canvas and accented with electric pink detailing, the drop celebrates Turin’s creative pulse – the birthplace of both Juventus’ artistry and Italy’s avant-garde club culture.
Juventus’ history has always thrived on innovation from the pioneering black-and-white stripes to the zebra crest that defined the 1970s. That emblem returns here, reworked in pink alongside an adidas Trefoil in matching tone. The result: nostalgia rendered through nightlife.
At a glance, it’s subtle. Up close, it’s electric. The pink Trefoil and zebra crest bring visual rhythm, while the collar stripe acts like a pulse – a heartbeat for the night. The accompanying apparel range continues that beat through monochrome layering and bold pink notes.
Unveiled at the C2C Festival in Turin, the drop connects Italy’s nightlife, fashion, and football under one sound: pure culture.
The Juventus × adidas LFSTLR 25/26 collection – featuring the jersey, crewneck, training jacket, and pants is available now at adidas.com, the Juventus store, and select retailers.
